DEADLY FLORA

WWF | VIDEO & PRINT

The Deadly Flora campaign, which presents an intriguing selection of plastic plants that are as catchy as they are dangerous, has allowed WWF-Canada to emphasize the importance of always choosing nature for all the solutions it offers to the biodiversity crisis and environmental degradation. This project was produced by the studio Please don't tell in collaboration with the advertising agency Taxi Montreal. Jean Malek directed and photographed the print and video campaign.

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VIDEO CONTENT

Video commercial

PRINT CONTENT

Antropa Polyethylene

Saturapoly

Pseudotigea

Polyvenoma

Lilypolyum